What this Policy covers?

This Privacy Policy explains how we collect, use, disclose, and protect personal data when you:

  • visit our website,
  • contact us (forms, email, phone, social media),
  • enroll in programs (mini-tennis, advanced, professional, recreational),
  • book courts/sessions, purchase memberships, attend camps/events,
  • participate in tournaments or academy activities.

We may process personal data of adult players, parents/guardians, and minors (junior players). Where local law requires it, a parent/guardian should provide consent for a minor.

Personal data we collect

Depending on how you interact with us, we may collect

A. Identity & contact data

  • Name, date of birth (especially for juniors), gender (if relevant to competition categories),
  • Email, phone number, address/city/country,
  • Parent/guardian name and contact details (for juniors).

B. Program & training data

  • Training group, attendance, coaching notes related to development (technical/tactical/physical),
  • Competition level and tournament scheduling details you provide.

C. Health / safety related data (limited)

  • Injury notes, allergies, emergency contact, medical limitations only if you or a guardian provide them for safety and appropriate training.
  • These may be treated as sensitive data depending on jurisdiction and content.

D. Payments & billing

  • Invoice details, payment status, transaction references. We do not intentionally store full card details on our servers if payments are handled by a payment provider.

E. Media (photos/video)

  • Photos/videos captured at trainings, matches, camps, or events, and content you provide (e.g., player highlights).

F. Website & device data

  • IP address, device/browser data, pages viewed, approximate location, referral source, and cookie identifiers (where used).
3) How we collect data

We collect data:

  • directly from you (forms, email, phone, registrations),
  • from a parent/guardian for a junior,
  • from service providers used for booking, payments, analytics, marketing tools (only as needed),
  • from publicly available sources (e.g., official tournament results you share or ask us to reference), where relevant.
4) Why we use your data (purposes)

We use personal data to:

  • Provide services: manage enrollments, sessions, coaching, camps, memberships, court bookings, and communications.
  • Safety & safeguarding: emergency contacts, injury limitations, safeguarding steps for juniors.
  • Operations: scheduling, internal administration, quality improvement.
  • Payments & accounting: invoices, receipts, refunds, bookkeeping.
  • Customer support: respond to questions and requests.
  • Marketing (optional): newsletters, offers, and academy updates (you can opt out anytime).
  • Website improvement & analytics: understand site usage and improve performance (subject to cookie choices where required).
  • Legal compliance: meet obligations under applicable laws (tax, accounting, safeguarding, dispute handling).
5) Legal basis for processing

Where GDPR-style legal bases apply, we rely on:

  • Contract / steps before contract (to provide requested services like programs, bookings, memberships),
  • Legitimate interests (running and improving the academy, service communications, fraud prevention, basic analytics),
  • Consent (e.g., marketing emails, certain cookies, and where required for junior participation or media usage),
  • Legal obligation (accounting/tax rules, responding to lawful requests),
  • Vital interests (emergency situations).

Transparency requirements (what we tell you and when) are guided by GDPR Articles 13/14 principles.

6) Cookies and similar technologies

We may use cookies and similar technologies to:

  • keep the website working properly (essential cookies),
  • remember preferences,
  • measure website traffic and performance (analytics cookies),
  • support marketing (where used).

If we use Google Analytics or advertising features, consent may be required in the EEA/UK/Switzerland, and Google’s EU User Consent Policy may apply.

7) Sharing your data

We may share personal data only when necessary and only with appropriate safeguards in place. This can include:

  • Coaches and authorized academy staff (to deliver training and manage programs).
  • Service providers (e.g., website hosting, booking tools, email systems, payment providers, analytics providers) acting as processors on our instructions.
  • Professional advisors (accountants, auditors, legal advisors) when required.
  • Authorities or regulators where we have a legal obligation to disclose.

We do not sell personal data.

8) International data transfers

Some of our service providers may process data outside Serbia and/or the EU/EEA (for example, cloud hosting, email, or analytics providers). Where this happens, we take steps intended to protect your data, such as using contractual safeguards and appropriate technical and organizational measures, depending on the provider and the transfer context.

9) Data retention

We keep personal data only as long as necessary to fulfil the purposes described in this Policy, including providing services, meeting legal obligations (such as tax/accounting), resolving disputes, and enforcing agreements.

Typical retention periods may include:

  • Billing/accounting records: retained as required by applicable law.
  • Inquiries and messages: retained for a reasonable period to handle follow-ups and service quality.
  • Player training records: retained while the player is active and for a limited period afterward, unless longer retention is required or agreed.
  • Media (photos/videos): retained until it is no longer needed for the intended purpose or until a valid removal request is processed (where feasible).
10) Your rights

Depending on your location and the applicable law, you may have the right to:

  • request access to your personal data,
  • request correction of inaccurate or incomplete data,
  • request deletion of your data in certain circumstances,
  • request restriction of processing in certain circumstances,
  • object to processing based on legitimate interests (where applicable),
  • request data portability (where applicable),
  • withdraw consent at any time where processing is based on consent (this does not affect the lawfulness of processing before withdrawal),
  • lodge a complaint with the relevant supervisory authority.

To exercise your rights, contact us at hi@vranesacademy.com. We may need to verify your identity before responding.

11) Minors and parent/guardian responsibilities

Our programs may involve minors (junior players). Where required, a parent or legal guardian should provide consent and complete registrations on the minor’s behalf.

Parents/guardians are responsible for:

  • providing accurate and up-to-date information,
  • giving permissions where required (e.g., enrollment administration, marketing, media usage),
  • informing us of relevant safety information (injuries, allergies, medical limitations) where necessary for appropriate training and safeguarding.

We apply reasonable measures to limit access to junior-related information to authorized staff only.

12) Photos, videos, and promotional materials

We may take photos and videos during trainings, camps, events, and tournaments. This content may be used for:

  • internal coaching review and player development,
  • private sharing with players/parents/guardians (e.g., training clips),
  • academy promotion on our website and social media (only where permission is provided when required).

You can request removal of specific media where feasible. In some cases, we may need to retain certain content for legal or safeguarding reasons.

13) Security

We use appropriate technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

14) Links to third-party websites

Our website may contain links to third-party websites (e.g., tournament pages, booking/payment platforms, social media). We are not responsible for the privacy practices of those third parties. We recommend reviewing their privacy policies before providing any personal data.

15) Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on this page, and we will update the “Last update” date shown at the top. If changes are significant, we may provide additional notice where appropriate.

16) Contact

If you have questions about this Privacy Policy or how we handle personal data, contact us: